The Rocket Lunchbox
Innovative lunchbox design with toy styling aimed at toddlers and getting them excited about a healthy lunch
The Rocket lunchbox brings some fun to children’s lunchtime. Idea Reality was tasked with creating a more exciting type of lunchbox than the usual boring briefcase designs, something that young children could really engage with and enjoy taking around. We took inspiration from a popular fascination for young children; Space, in order to create a lunchbox that would be both appealing to kids and charming to parents. By participating in their interests, parents can grow and cultivate a strong connection between themselves and their children.
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