Idea Reality Product Design Blog

Helpful and informative posts can be found on our product design blog to help you get you product idea to market.

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The Rise of Mumpreneurs

Hands up those of us who have wondered around a shop in search of a gift, then suddenly stumbled upon something that is very practical, makes sense, and looks good too. The likelihood is this product was created because there was a need for it, and it’s helping making the…
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Why work with a product design company?

If you’re looking to launch a successful new product, there are several steps that you need to take. Please refer to our previous post on how to launch a successful product for more information. However, the actual design of the product could be the determining factor on whether it is…
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5 Tips for Product Inventors

As a new inventor or someone with a product idea, you probably won’t know what to expect when you embark on your development journey. It can be quite an overwhelming experience and until you turn your idea into reality, you are not an inventor, but an ideator! We realise that…
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How to Launch a New Product

We’ve previously talked about product development and how to go from a simple idea to a physical product in just 7 steps; but then to actually launch a new product, there is still a lot of work that needs to be done. Even if you’ve created a phenomenal product, it’s…
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Crowdfunding campaign goes live

The new dragéekíss™ is now available for pre-order on Fundrazr.com. Developed with the Idea Reality design process, the dragéekíss™ is a clever new cake decorating tool that enables users to rapidly place silver pearl balls (dragees) on to cakes. This speeds up the decorating process dramatically, improving accuracy and minimizing marks in the…
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Licensing or selling an invention idea

Many inventors get excited about the potential success of their new product idea but don’t know who to involve. They worry about sharing their idea with others in case someone tries to steal it. Here at Idea Reality, we understand how important it is to keep your idea safe, so…
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Prototyping a new product

Creating a prototype is probably one of the most exciting stages of the product development process. It is essentially when your invention turns into a physical version of your idea. Use the creativity that allowed you to come up with the idea in the first place, to create something amazing…
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Crowdfunding a product idea

One of the most difficult things about launching a new product design is trying to find the funds to back your idea. Taking out a loan is risky and you may not even have this as an option. However, there are more and more new and exciting ways to raise…

About Idea Reality

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Working with inventors and businesses across the United States, our award winning product design team will guide you from concept design through to prototype and manufacture.
We even help with crowdfunding and production.

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