NPD Workshop
We have two workshop formats, and can advise on the most suitable for your project.
Half Day NPD Workshop
£1,000 (+VAT)
Full Day NPD Workshop
£1,850 (+VAT)
Why work with us?
Free idea review
We will review your idea for free and let you know from the start if we are the best product design team to help!
Tailored Process
Every stage of the product design process is tailored to your unique project needs, giving you efficiency and the best value.
Personal Service
Get direct contact and support from our design team and always have full control of the project pace and direction.
Confidentiality Assured
You retain 100% of your idea and any new IP we develop for you. All communication and project details are kept confidential under a Non-Disclosure Agreement (NDA).
Broad Expertise
We work across a variety of sectors and types of products, giving us a broad experience in multiple manufacturing processes and a vast network of suppliers.
Funding Support
We can support you by creating all the necessary marketing materials to take your idea to customers, investors or even create crowdfunding campaigns.
Idea Reality’s product design team can help you explore a range of topics during these NPD workshop sessions
The Problem
Any successful new product development needs to answer a problem. At the start of the workshop, we will break down the struggles customers face using existing solutions, and identify the market gap where a new product could enter.
User, Task, Environment
The discussion will lead us to identifying who is the target user (and any important considerations for this group), the tasks the product will be supporting, and the environment(s) where it will be used. Establishing these points early in the product development process is essential to ensure the project’s brief remains relevant, and the created designs meet these needs.
Must Have & Nice To Have Features
Coming up with a new product idea is an exciting venture, and the range of different possibilities is vast. However, it is important to stay focused on the design’s Must Have features, to streamline development and initial production costs. Our design team will advise on any elements that could be classed as Nice To Have and are better suited for a version two of the product.
Existing Products Reviews
Reviewing existing products and technologies used can be a great tool to aid the development of your new product idea. We can test some of these product together, identifying their pain points, and potentially taking inspiration from any existing mechanisms.
Product Development Sketching & Ideation
If relevant, our design team can begin sketching some of the ideas discussed, involving you in ideation process early on. This will give you the chance of pointing out your preferences on both the product design concepts functionality and aesthetics, ensuring the designs developed in future stages match your vision as closely as possible.
We will discuss potential scope to innovate and create something even more unique to help you stand out in the current market. We will consider manufacturing options from the get go, ensuring concepts will be suitable for your budget and route to market.
The workshop was very helpful, it gave me a clearer idea of the direction I’d like to go with the product. I’m pleased so far.
Zehra O.
